This episode offers invaluable insights into building a successful FMCG business from scratch and expanding it globally.

Harsh Mariwala shares his journey of transforming a family commodity business into Marico, a leading multinational FMCG company. His experiences and perspectives on talent management, innovation, brand building, and international expansion provide inspiration and practical advice for entrepreneurs aiming to create world-class businesses from India.

Key Topics:

1. Harsh Mariwala’s early years and transition from family business to building Marico

   
   



2. The journey of converting unbranded commodities to powerful consumer brands

   
   



3. Importance of talent acquisition and retention in building a successful company

   
   



4. Strategy of focusing on categories where MNCs were not strong

   
   



5. Going public early and its impact on corporate governance and growth

   
   



6. International expansion strategy starting with neighbouring countries

   
   



7. Acquisition approach to enter new markets like Egypt, South Africa, Vietnam

   
   



8. Transforming Saffola from an edible oil to a health brand

   
   



9. Approach to D2C brands 

   
   



10. Creation of ASCENT Foundation to support and mentor entrepreneurs

    
    



11. Marico Innovation Foundation's work in accelerating innovative startups

    
    



12. Leadership transition and importance of clear roles post stepping down as CEO

    
    



13. Hiring practices and key leadership qualities sought in executives

    
    



14. Advice for entrepreneurs on grit, continuous learning, and creating differentiation

    
    

#HarshMariwala #Marico #FMCG #IndianEntrepreneurs #GlobalBrands #Innovation #InternationalExpansion #D2CBrands #Entrepreneurship

00:58 - Early days and family business background

07:36 - Lessons for entrepreneurs from Harsh Mariwala's experience

10:00 - Transition from unbranded to branded products

15:43 - Importance of talent and learning in building Marico

17:55 - Portfolio strategy and becoming market leaders

22:58 - Acquisition strategy and international expansion

26:05 - Going public and its impact on Marico

29:57 - Transforming Saffola into a health brand

32:54 - Views on D2C brands and Marico's approach

38:50 - International expansion strategy

45:32 - Future of international expansion

48:51 - Transitioning out of CEO role

52:40 - Hiring practices and leadership qualities

53:50 - ASCENT Foundation for promoting entrepreneurship

55:35 - Marico Innovation Foundation

58:16 - Rapid fire questions